Increasing customer loyalty and performance through Blockchain, data analytics & AI



The Data Analytics for Finance conference will see CFOs, Finance Directors, Managers and Data Analysts explore a new world of data analytics and gain an insight into the power of information through data. Discover how this information can be leveraged by organisations to deliver optimum results, maximise business values and create an opportunity for growth for a business.

A true promise of data analytics is knowing the customer better than they know themselves in delivering them personalised service. Blockchain, AI and PiCo technologies are making it easier and more cost-effective for organisations to collect, process and utilise data to deliver on this promise. Improving customer loyalty, buyer experience and repeat sales is critical to driving business performance.

This session covers the role that data plays in best-practice loyalty program execution and how new technologies are transforming the industry. Explore case studies from major global brands on the financial benefits that modern loyalty approaches can deliver to organisations.

Philip Shelper


EVENT DETAILS


Topic: People & Leadership

Sub-Topic: Future of Business, Personal Effectiveness

Format: Recorded Webinar

Proficiency Level: Foundation, Intermediate, Advanced

CPD: Upto 1 hours